MY STORY

Do you think sustainability is not for you? Let me tell you my story.

I wasn't an environmentalist or nature lover at first. I grew up in big town and had almost no conscious relation with nature with the exception of bathing into the sea during the summer and enjoying sunlight everyday. I used to be someone who loved eating a lot and with a very predominant sweet tooth. You said “sport” and I was already sweating at the idea of moving!

Anyway, I was young and at that time I didn’t worry about my health or that of the planet. But that was not for long. One year and two events marked the start of my path to change.

2008, baby, economic crisis.

In 2008 I was 23 years old, my first baby came to birth in that February, the economic crisis broke out.

BOOM! That’s the sound of my head in that moment!

Where were you in 2008? How would you feel in this situation? Maybe you were not born at all and you’re hearing for the first time about the 2008 economic crisis. Maybe it was a wonderful time of your life, or yet you just felt confused and uncertain as I felt… let me know in the comments :)

But let’s go back to 2008 and I will tell you what happened later…

One year later, I found myself living in Spain, on a very small budget and trying to finish my studies against all odds, as apparently I was expected to give it all up to take care of our new born.

Finding my first job in Spain in 2009 and the next years was not easy. So, I decided to make the best out of my little money and I started to analyze my expenses with the objective to reduce them.

THERE IS WHEN I REALIZED THAT SMALL CHANGES MAKE THE DIFFERENCE

By cutting out unnecessary expenses, minimizing the use of water, energy, and gas, by repairing items when possible, and taking good care of my wardrobe, I managed to see a a significant decrease in my bills.

Every small cutback added up.

I know, it could sound trivial nowadays, but it was not at that moment. And if for you is not trivial at all, continue reading and you will find small steps to help you go through the same process of reducing unnecessary expenses to make room for what you really want in life.

Upon assessing my monthly spending, I discovered that a large portion was allocated to food. Specifically, snacks, beverages, prepared meals, alcoholic drinks, and daily deals were the main contributors to my expenses.

Too much money was just spent on such non-essential food!

I began comparing prices at supermarkets and find out that fruits and vegetables were more budget-friendly than packaged items.

By planning ahead, I was able to elevate my cooking experience and make healthier choices. I explored ecological products and stumbled upon small farmer's markets.

Suddenly, everything started to make sense.

By shifting my purchases mainly to the organic farmers’ store, I found myself hardly ever stepping into supermarkets. This change allowed me to cut down on my food expenses by up to 40%. The key was avoiding the temptation of unhealthy and costly food.

The next step was realizing that junk food is SOOOOO expensive.

Why? It’s expensive for the wallet as most of the price of the product comes from marketing expenses, packaging and transport and not from its intrinsic quality.

It’s expensive for our health since it’s a food that leaves us feeling hungrier and more anxious, providing little support for the body. Don’t you believe it? Check it online in the numerous scientific publications about this issue or just try it by yourself by cutting down junk food for 10 days*.

It’s expensive for the planet: do you know how harmful the production of this food is? it’s full of toxins, and its everlasting packaging contributes to massive landfill accumulation.

It’s expensive for the whole society: their producers often are the poorest persons on this planet while their promoters and sellers are among the richest.

I was not stupid, I wasn’t going to pay for such expensive food! I wanted to become that person who does respect our planet and her body without harming others.

In the meantime, I started working as market researcher. I became aware of the industry's influence in shaping our desires through compelling advertisements and its deep understanding of the human behavior. Feeling frustrated, I made a firm decision to shift towards a minimalist and sustainable lifestyle.

But then… a big question mark come to my mind!

How could I help others to do the same? To embrace sustainability? I’m sure you already know the answer:

The Natural App

Ready to embrace a more sustainable life—one that benefits both you and our planet?

# Gain financial freedom to invest in what truly matters

# Reclaim precious time for yourself and those you love

# Discover deeper fulfillment by aligning with your values

Cultivate the focus and become the transformative force our world needs.

*the first 3 to 6 days you will feel awkward because your body needs to detoxify but afterwards you will gain a lot of amazing, fresh energy!